JT (Japan Tobacco Inc.)
JT (Japan Tobacco Inc.) operates its Instagram account without directly promoting its products. It is characterized by posting about its social contribution activities and holding contests using hashtags. It values its connections with users, and is steadily increasing its followers and fans.
Toyota Technocraft Co., Ltd. posts targeted at algeria phone number resource car enthusiasts. They set hashtags in multiple languages for photos of vehicles that the company is developing. This is an example of using Instagram to disseminate information not only to the domestic market but also to the world. The aim is to attract the interest of each user and then use it for business purposes.
Recruit Group
The Recruit Group posts about the company and its employees on Instagram. By expressing the state of the company and its employees through photos and descriptions, the company is able to communicate its thoughts. If people can see what the people providing a service are like, it will be easier for them to request services. This is an example of how Instagram is being used effectively in a business that is difficult to visualize.
Tohnichi Printing Co., Ltd.
Tohnichi Printing Co., Ltd. is using Instagram through various trial and error in order to increase its recognition outside the industry. They started using Instagram at a time when few B2B companies were using it, and this is a useful example of how B2B companies can increase their recognition on Instagram.