Maximize your email campaigns
Posted: Sat Jan 18, 2025 8:20 am
Another way a CRM can improve your online business is by helping you set up a successful email marketing campaign. This can include promotional emails, order confirmation emails, status updates, etc.
Although some business owners all b2c data included have underestimate the power of email, statistics don’t lie. With email marketing revenues projected to reach nearly $10 billion by 2022 , it would be wise not to neglect this channel.
Through email segmentation, a CRM can reach customers at the right time:
Everlane Promotional Email
With nuanced oversight, they can even help prevent your emails from getting caught in spam . Plus, CRMs often use email automation to maximize their effectiveness. This way, you can go beyond standard confirmation emails by sending personalized product recommendations, thank you emails, and more.
3. Track your affiliate marketing efforts
Taking advantage of affiliate marketing can benefit any small e-commerce business . A successful affiliate program can help you capture new potential customers and drive traffic to your website with little investment.
This is because affiliates do the marketing for you, earning a commission only when they convert customers or leads. However, to see results, you'll probably need a complex system and a decent number of affiliates advertising your products.
Although some business owners all b2c data included have underestimate the power of email, statistics don’t lie. With email marketing revenues projected to reach nearly $10 billion by 2022 , it would be wise not to neglect this channel.
Through email segmentation, a CRM can reach customers at the right time:
Everlane Promotional Email
With nuanced oversight, they can even help prevent your emails from getting caught in spam . Plus, CRMs often use email automation to maximize their effectiveness. This way, you can go beyond standard confirmation emails by sending personalized product recommendations, thank you emails, and more.
3. Track your affiliate marketing efforts
Taking advantage of affiliate marketing can benefit any small e-commerce business . A successful affiliate program can help you capture new potential customers and drive traffic to your website with little investment.
This is because affiliates do the marketing for you, earning a commission only when they convert customers or leads. However, to see results, you'll probably need a complex system and a decent number of affiliates advertising your products.