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University Expert in Web Analytics

Posted: Sat Jan 18, 2025 6:21 am
by Abdur14
The web analytics course is focused on developing yourself as a professional in data and KPI management, as well as in analyzing performance based on social networks, marketing campaigns or web positioning. The curriculum of this 6-month degree covers the analysis and evaluation of data and KPIs and the management of the most important analytical tools on the web such as: Google Analytics, Adobe Analytics, Google Data Studio, Tableau and Microsoft Power BI.


It also offers an approach to the optimization of processes on web pages, as well as the analysis of performance and the use of UX tools.

University Expert in SEO and SEM
SEO, or search engine optimization, and SEM, or search bangladesh business email database engine marketing management, are two of the most important skills in the new job market. These are essential for any type of task performed within the digital ecosystem, such as content creation, management of social networks or stores, creation of marketing campaigns, among others.

This SEO and SEM course also lasts 6 months and guides students from the basics of digital marketing to much more specific aspects, such as integrated online advertising.

University Expert in eCommerce
This eCommerce course focuses on one of the fastest growing sectors of the economy in recent years: electronic commerce. It covers everything from basic knowledge of what eCommerce is, to the creation of marketing strategies and the management of essential logistics tools for the operation of any business. It seeks to create a well-rounded professional in the field of electronic commerce, whether for the management of their own business or for third parties. This course also lasts 6 months.