You can receive periodic warnings regarding traffic changes

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It's a silly example, but it works with the two main features we outlined. The condition is time (it's 8:00 PM), the result is "send an email with the weather forecast." Marketing Automation: Automating Marketing Activities Like it or not, our marketing activities are surrounded by repetitive activities that could be avoided with simple automation .


This is how the time saved can lead to an optimization and efficiency of marketing processes . Let's see some examples in the daily web marketing activities of a web agency. Who's talking about us? Google Alert tells you To monitor brand reputation , you can use traditional press review services and complex web monitoring tools.


To these, to speed up and optimize chinese overseas america phone number list the processes, two efficient automations can be associated: Google Alert is the free tool that allows you to receive daily emails summarizing new web content (pages, articles, websites) that talk about a brand or product. IFTT lets you send all tweets with a specific hashtag in a daily summary.


The important thing is to notice them at the right time and fix everything. Google Analytics is the first tool to turn to when problems arise on a website. Thanks to personalized alerts , sudden errors and drops in conversions.