Customer experience is everything!
Posted: Wed Jan 15, 2025 4:49 am
As people were forced to stay at home, they started to do things differently. While online behaviors changed, so did expectations. Customers expected more from brands and their online experience. If their expectations were not matched by a brand’s delivery, then they went elsewhere to find it and competition is fierce.
Customers want to feel valued so they expect a digital experience that treats them that way. Brands need to focus on providing solutions and answers through online chat capabilities or messaging phone list using WhatsApp marketing. During the pandemic, consumers got used to new options such as curbside pick-up which has proved a success for retailers big and small. While many big chains partnered with delivery services such as Deliveroo to draw in customers.
As one of the major casualties of the pandemic, restaurants needed to pivot and find new ways to offer a great customer experience. Many thought outside the box to convert their restaurant into an online farm shop or ‘prepare at home’ options with video tutorials such as Minnesota bakery Cookie Cups. Many also relied on delivery apps, but the tide has started to turn as restaurants need to reduce their margins and have started an in-house delivery option making the future of the restaurant industry an interesting one to watch.
Customers want to feel valued so they expect a digital experience that treats them that way. Brands need to focus on providing solutions and answers through online chat capabilities or messaging phone list using WhatsApp marketing. During the pandemic, consumers got used to new options such as curbside pick-up which has proved a success for retailers big and small. While many big chains partnered with delivery services such as Deliveroo to draw in customers.
As one of the major casualties of the pandemic, restaurants needed to pivot and find new ways to offer a great customer experience. Many thought outside the box to convert their restaurant into an online farm shop or ‘prepare at home’ options with video tutorials such as Minnesota bakery Cookie Cups. Many also relied on delivery apps, but the tide has started to turn as restaurants need to reduce their margins and have started an in-house delivery option making the future of the restaurant industry an interesting one to watch.