However, let us repeat, the time allotted for
Posted: Sun Jan 12, 2025 8:25 am
Fines for the lack of online advertising labeling may come into full force at any time. Until now, fines have only been prescribed for the lack of the "Advertisement" label and information about the advertiser. In fact, fines have not been imposed at all. Although the law came into force on September 1, 2022, Roskomnadzor gave time to finalize the law and establish the process of labeling by advertisers, promising not to fine until March 2023. But it is already June and the announced transition period has long ended. And on May 18, 2023, the State Duma adopted bill No. 337373-8 in the first reading. On Amendments to the Code of the Russian Federation on Administrative Offenses.
Although not all decisions stockholder database
have been made yet. On May 30, the Public Chamber of the Russian Federation held a plenary session "Fines and labeling of online advertising". In a roundtable format, representatives of the Public Chamber of the Russian Federation, the Russian Association of Electronic Communications, the Association of Bloggers and Agencies, the International Public Organization "Advertising Law" and the Association for the Development of Interactive Advertising discussed the current situation and drafted an appeal to the State Duma with proposals for amendments to the bill.
the transition period has ended. The law has long been in force and fines for the lack of marking of online advertising can start to be issued at any moment. And the fines there are not small! Up to 250,000 rubles for small and medium businesses and up to 500,000 rubles for large businesses. Therefore, in order not to get into trouble by suddenly receiving a large fine, each advertiser needs to urgently mark their online advertising.
The same opinion is shared by specialists. On May 24, during the RIF held in Moscow, Alina Sundakova (a specialist at the law firm Runetlex, which has specialized in legal support for Internet companies for many years) persistently recommended that all advertising be brought into compliance with the requirements of the law on advertising labeling without waiting for fines.
Although not all decisions stockholder database
have been made yet. On May 30, the Public Chamber of the Russian Federation held a plenary session "Fines and labeling of online advertising". In a roundtable format, representatives of the Public Chamber of the Russian Federation, the Russian Association of Electronic Communications, the Association of Bloggers and Agencies, the International Public Organization "Advertising Law" and the Association for the Development of Interactive Advertising discussed the current situation and drafted an appeal to the State Duma with proposals for amendments to the bill.
the transition period has ended. The law has long been in force and fines for the lack of marking of online advertising can start to be issued at any moment. And the fines there are not small! Up to 250,000 rubles for small and medium businesses and up to 500,000 rubles for large businesses. Therefore, in order not to get into trouble by suddenly receiving a large fine, each advertiser needs to urgently mark their online advertising.
The same opinion is shared by specialists. On May 24, during the RIF held in Moscow, Alina Sundakova (a specialist at the law firm Runetlex, which has specialized in legal support for Internet companies for many years) persistently recommended that all advertising be brought into compliance with the requirements of the law on advertising labeling without waiting for fines.