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Seasonal marketing l Marketing strategies for newsletters, social media, and physical events

Posted: Wed Jan 08, 2025 3:43 am
by aminaas1575
Seasonal marketing is based on different seasonal changes and launching marketing strategies that meet current needs and atmosphere. This approach can increase consumer attention, brand awareness and sales. As summer approaches, how to effectively use seasonal marketing to attract consumers has become an important issue for many companies.

Seasonal marketing cover image




Capture the summer features

Summer is hot and it is the peak period for people to travel and enjoy outdoor activities. At this time, consumer demand will focus on refreshing drinks, light clothing, sunscreen products, etc. Therefore, companies can argentina whatsapp phone number launch specific products and services to target these needs. For example, an ice cream brand could launch a limited-edition summer flavor, while an apparel brand could launch a refreshing, breathable summer collection.



The effect is more significant when paired with marketing strategies

text message

Among many marketing techniques, SMS marketing has become a highlight of seasonal marketing because of its direct , rapid and efficient characteristics. Businesses can use text messages to inform consumers about the latest summer products, promotions or special offers. For example, a chain coffee shop can send a text message to inform consumers of a new ice drink launched in the hot summer, and attach an exclusive discount code to attract customers to purchase.