Ngaphezu kwalokho, ukumaketha nge-SMS kungokomuntu siqu. Ikuvumela ukuthi uxhumane namakhasimende akho ngokuqondile. Ungenza imilayezo yakho ibe ngeyakho.Isibonelo, ungafaka igama labo. Lokhu kwenza ukuxhumana kuzizwe kukhethekile. Ukwengeza, i-SMS ingaphelelisa eminye imizamo yakho yokumaketha. Isibonelo, ungathumela isikhumbuzi sombhalo mayelana nephromoshini ye-imeyili.
Ngemva kokusetha isitolo sakho sakwaShopify, cabanga ngendlela yokufinyelela amakhasimende akho ngempumelelo. Ukuthengisa nge-SMS kunikeza indlela eqondile nesheshayo yokwenza lokhu. Ikusiza ukuthi unqamule umsindo.Emhlabeni ogcwele ama-imeyili nokuthunyelwe kwenkundla yezokuxhumana, umlayezo wombhalo ungagqama. Ngakho-ke, cabanga ukwengeza i-SMS esu lakho lokumaketha.
Ukuqalisa Ngokumaketha nge-SMS ku-Shopify
Ukuze uqale ngokumaketha nge-SMS, uzodinga Uhlu lwamaselula oMfowethu izinto ezimbalwa. Okokuqala, uzodinga isitolo sakwaShopify. Uma usunayo, kuhle lokho! Okulandelayo, uzodinga uhlelo lokusebenza lokumaketha lwe-SMS. Ziningi izinhlelo zokusebenza ezinjalo ezitholakala ku-Shopify App Store. Lezi zinhlelo zokusebenza zikusiza ukuthi uphathe imikhankaso yakho ye-SMS. Bakusiza futhi ukuthi uqoqe izinombolo zocingo.
Ukukhetha uhlelo lokusebenza olulungile kubalulekile. Bheka izici ezifana ne-automation. Lokhu kukuvumela ukuthi uthumele imilayezo ngokuzenzakalelayo ngokusekelwe kuzibangeli ezithile. Isibonelo, ungathumela umbhalo wokwamukela kwababhalisile abasha.Futhi, bheka izinketho zokuhlukaniswa. Lokhu kukuvumela ukuthi uqoqe amakhasimende akho. Bese, ungathumela imilayezo eqondiwe emaqenjini athile.
Ngaphezu kwalokho, cabangela intengo yohlelo lokusebenza. Izinhlelo zokusebenza eziningi zinikeza izinhlelo ezahlukene.Khetha eyodwa ehambisana nesabelomali nezidingo zakho. Izinhlelo zokusebenza eziningi zinikezela ngesilingo samahhala.Lena indlela enhle yokuhlola izici ngaphambi kokuzibophezela. Khumbula ukufunda izibuyekezo ezivela kwabanye abanikazi bezitolo bakwa-Shopify. Lokhu kungakunikeza imininingwane ebalulekile.
Ukwakha Uhlu Lwababhalisile Be-SMS
Ukwakha uhlu lwezinombolo zocingo kubalulekile ekukhangiseni nge-SMS.Nokho, kubalulekile ukwenza lokhu ngokuziphatha. Njalo thola imvume yamakhasimende akho ngaphambi kokubathumela imibhalo. Kunezindlela ezimbalwa zokuqoqa izinombolo zocingo. Isibonelo, ungangeza ifomu lokubhalisa kuwebhusayithi yakho.Nikeza isisusa sokubhalisa, njengesaphulelo.
Enye indlela ukufaka inketho yokubhalisa ekuphumeni. Kwenze kucace ukuthi amakhasimende azothola imilayezo yokuphromotha. Ungaphinda wenze imincintiswano noma iziphiwo ezidinga inombolo yefoni ukuze ungene. Qiniseka ukuthi inqubomgomo yakho yobumfihlo icacile mayelana nokuthi uzozisebenzisa kanjani izinombolo eziqoqiwe. Ukungafihli kuyisihluthulelo sokwakha ukwethembana.
Ngaphezu kwalokho, cabanga ukusebenzisa amafomu e-pop-up kuwebhusayithi yakho. Lezi zingasebenza ngempumelelo ekudonseni ukunaka. Nokho, ungabenzi bangenelele kakhulu. Futhi, ungaphromotha uhlu lwakho lwe-SMS ezinkundleni zokuxhumana.Yazisa abalandeli bakho ngezinzuzo zokubhalisa. Chaza ukuthi hlobo luni lwezibuyekezo nezaphulelo abazozithola.
Crafting Ephumelelayo SMS Marketing Imilayezo
Ukubhala imilayezo ye-SMS emihle kubalulekile ukuze uphumelele. Gcina imilayezo yakho imfushane futhi iqondile. Abantu abaningi abafuni ukufunda imibhalo emide. Qiniseka ukuthi ukubizelwa kwakho esenzweni kucacile. Tshela amakhasimende ngqo lokho ofuna akwenze. Isibonelo, "Thenga manje" noma "Sebenzisa ikhodi SAVE10".
Ukwenza kube ngokwakho kungathuthukisa kakhulu ukusebenzelana.Sebenzisa igama lekhasimende uma unalo. Hlukanisa izethameli zakho bese uthumela imilayezo efanele. Isibonelo, uma ikhasimende libonise intshisekelo esigabeni somkhiqizo othile, lithumele izibuyekezo mayelana nabafikayo kuleso sigaba. Isikhathi sibalulekile futhi. Cabangela ukuthi izithameli zakho cishe zizosebenza nini.
Ngaphezu kwalokho, sebenzisa izenzo ezinamandla nolimi olujabulisayo. Dala umuzwa wokuphuthuma uma kuwumnikelo wesikhathi esilinganiselwe. Isibonelo, "I-Flash sale iyaphela kusihlwa!". Faka isixhumanisi esiya esitolo sakho sakwaShopify noma ikhasi lomkhiqizo othize. Kwenze kube lula kumakhasimende ukuthi athathe isinyathelo. Njalo hlola kabili imilayezo yakho ukuze uthole ama-typos ngaphambi kokuyithumela.
Ukuzenzakalela Imikhankaso Yakho Yokumaketha ye-SMS
Ukuzenzakalela kungakongela isikhathi esiningi nomzamo. Setha imilayezo ezenzakalelayo yezigaba ezahlukene zohambo lwekhasimende. Isibonelo, thumela umlayezo wokwamukela kwababhalisile abasha. Ungakwazi futhi ukuzenzela izikhumbuzi zenqola ezilahliwe.Uma ikhasimende lishiya izinto ekalishini lalo, lithumele umbhalo olikhumbuza.
Okunye okuzenzakalelayo okusebenzayo ukuqinisekiswa kwe-oda nezibuyekezo zokuthumela.Amakhasimende ayakwazisa ukwaziswa ngokuthenga kwawo. Ungakwazi futhi ukusetha imilayezo yokuzalwa ngesaphulelo esikhethekile. Lezi zimpawu ezincane zingasiza ukwakha ukwethembeka kwamakhasimende. Cabanga ngezinye izingcupho lapho i-SMS ezenzakalelayo ingaba usizo.
Isibonelo, ungathumela umlayezo wokulandelela ngemva kokuthenga ucela impendulo. Noma, ungaphinda ubandakanye amakhasimende angasebenzi ngomnikelo okhethekile. Qiniseka ukuthi imilayezo yakho ezenzakalelayo iqondene nawe futhi inikeza inani. Ungathumeli nje ukuqhuma okujwayelekile. Sebenzisa izici zokuhlukanisa zohlelo lwakho lokusebenza lokumaketha lwe-SMS.
Ukulinganisa Impumelelo Yemikhankaso Yakho Ye-SMS
Kubalulekile ukulandelela ukusebenza kwemizamo yakho yokuthengisa nge-SMS. Iningi lezinhlelo zokusebenza zokumaketha ze-SMS zihlinzeka ngezibalo.Bheka amamethrikhi afana nenani elivuliwe, izinga lokuchofoza, nezinga lokuguqulwa. Izinga elivuliwe likutshela ukuthi bangaki abantu abavula imilayezo yakho. Izinga lokuchofoza libonisa ukuthi bangaki abantu abachofoza izixhumanisi emibhalweni yakho.
Izinga lokuguqulwa liyimethrikhi ebaluleke kakhulu. Ikutshela ukuthi bangaki abantu abathengayo ngemuva kokuthola i-SMS yakho. Landela lawa mamethrikhi ngokuhamba kwesikhathi ukuze ubone ukuthi yini esebenzayo nengasebenzi. Linga ngezinhlobo ezahlukene zemilayezo, iminikelo, nezikhathi. Ukuhlolwa kwe-A/B kungaba usizo kakhulu.
Ngaphezu kwalokho, qapha ukukhula kwababhalisile bakho. Ingabe uhlala wengeza abantu abasha ohlwini lwakho? Futhi, naka izinga lakho lokuphuma. Uma abantu abaningi bezikhipha ohlwini, kungase kubonise ukuthi imilayezo yakho ayibalulekile noma ayivamile kakhulu. Sebenzisa idatha ukuze wenze ngcono isu lakho lokumaketha le-SMS futhi uthuthukise imiphumela yakho.
Izindlela Ezinhle Kakhulu Zokumaketha nge-SMS kwaShopify
Ukuze wenze okuhle ngokumaketha kwe-SMS, landela izinqubo ezihamba phambili. Okokuqala, hlala uthola imvume ecacile ngaphambi kokuthumela imibhalo. Cacisa obala ngokuthi hlobo luni lwemiyalezo ababhalisile abazoyithola nokuthi kaningi kangakanani. Nikeza ngendlela ecacile nelula yokuthi abantu baphume. Faka imiyalelo yokuphuma kuyo yonke imilayezo.
Okwesibili, hlonipha izintandokazi zamakhasimende akho. Ungathumeli imilayezo eminingi kakhulu. Thola ibhalansi ebenza bahlale behlanganyela ngaphandle kokucasula. Yenza imilayezo yakho ibe ngeyakho uma kwenzeka. Sebenzisa amagama abo futhi ulungise okuqukethwe ngokwezintshisekelo zabo noma abakuthenga ngaphambilini. Qinisekisa ukuthi imilayezo yakho ihlinzeka ngenani, noma ngabe iwukunikezwa okukhethekile, ulwazi oluwusizo, noma isibuyekezo esibalulekile.
Ngaphezu kwalokho, hlanganisa ukumaketha kwe-SMS nezinye iziteshi zakho. Isibonelo, thuthukisa uhlu lwakho lwe-SMS ezinkundleni zokuxhumana kanye nasezincwadini zakho zezindaba ze-imeyili.Sebenzisa i-SMS ukuze ukhulise eminye imikhankaso yakho yokumaketha. Okokugcina, hlala unolwazi ngemithetho yakamuva nemihlahlandlela yokumaketha nge-SMS esifundeni sakho. Ukuthobela imithetho kubalulekile ukuze kugwenywe noma yiziphi izinkinga ezingokomthetho.
Ngokulandela lawa macebiso, ungakha isu eliyimpumelelo lokumaketha le-SMS lesitolo sakho sakwaShopify. Kuyindlela enamandla yokuxhumana namakhasimende akho, ushayele ukuthengisa, futhi wakhe ubudlelwano obuhlala njalo. Khumbula njalo ukubeka amakhasimende akho kuqala futhi uwanikeze inani. Ngohlelo lokumaketha lwe-SMS olucatshangelwayo nolwenziwa kahle, ungabona ukukhula okubalulekile ebhizinisini lakho lakwaShopify.