Interesting and Useful Facts About Online Shopper Behavior

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Online buyers are all those who purchase goods via the World Wide Web: in online stores, on bulletin boards and other trading resources. Their behavior is very different from the habits of offline buyers. Therefore, everyone who plans to develop their business on the Internet needs to know about all the nuances and take them into account in their activities.

Online shoppers

Online shoppers love to watch
The Internet space is somewhat limited in terms of selecting products based on tactile sensations. Products cannot be touched, tried on, smelled, or tasted. Online buyers can only see the offer. Having high-quality images of a product from all possible angles significantly increases the chances of purchasing it. This is one of the main motives that dominican republic email list the consumer will be guided by. However, we must not forget that all photographs must be reliable, otherwise this may cause product returns, negative customer reviews, and loss of reputation.

Internet users want to get complete information about the product
Anyone who has their own online store should remember that the product that sells well is the one that has the most complete and high-quality description. The lack of accessible and comprehensive information about the product is one of the most popular reasons for refusing to buy. Most will not ask clarifying questions, they will simply go where everything is clear.

Online shoppers prefer mobile devices
Recently, online shopping has increasingly taken place via smartphones. And this is not surprising, since this gadget has become commonplace today and almost everyone has it. In addition, it is always at hand, so you can choose and buy what you need almost always and everywhere. Given this fact, each owner of a trading resource should ensure that his portal has a decent mobile version that is as convenient as possible for users.

Online shoppers prefer mobile devices

Nobody wants to pay for a pig in a poke.
Online shopping involves various payment methods, and buyers often prefer the safest. Today, cash on delivery is the most popular method. This method allows you to pay for something you have already received (seen in person, held in your hands, checked). At the same time, prepayment often makes online buyers wary, so few are willing to take the risk.

Online shoppers read reviews
Product reviews have a significant impact on online buyers' purchasing decisions. Many want to hear the opinions of "seasoned" consumers before making a final decision. Internet portal owners should take this fact into account and allow their users to leave reviews about their online shopping experience so that others can read them. It is important to do everything possible to ensure that they are positive.

Online shopping during business hours
Surprisingly, online shoppers most often make purchases online on weekdays (especially at the beginning of the week) from 9:00 to 19:00. This can be explained by the fact that it is at this time that you are most likely to contact the seller. As for weekends, the level of sales is usually low. This is due to both the previous statement and the fact that on weekends, consumers are more inclined to relax, go for walks, and even if they do make purchases, they are more likely to do so offline.