Target by Time Zone for Better Engagement
Posted: Tue May 20, 2025 9:28 am
Another layer of refinement is time zone targeting. Sending outreach emails or SMS at the right local time can significantly increase your engagement.
Why it works:
Higher open rates during regional working hours or lunch breaks
Avoids waking up or disturbing recipients
Aligns with business hours for B2B leads
Tools to use:
Mailchimp or ActiveCampaign for automated vp maintenance mailing lead send times by timezone
CRM filters like “last active location” for behavioral alignment
This small tweak can result in a big lift in click-through and response rates, especially for global campaigns.
Why it works:
Higher open rates during regional working hours or lunch breaks
Avoids waking up or disturbing recipients
Aligns with business hours for B2B leads
Tools to use:
Mailchimp or ActiveCampaign for automated vp maintenance mailing lead send times by timezone
CRM filters like “last active location” for behavioral alignment
This small tweak can result in a big lift in click-through and response rates, especially for global campaigns.