Add content that will drive conversions
Posted: Sat Apr 19, 2025 6:51 am
Write an understandable subject line – it should be immediately clear what the email is about. There is no room for creativity here, as it could land you in spam or trash.
Offer added value – for example, you can offer the reader to open the details of the order or reservation. The customer will also appreciate clicking through to the carrier's website to find out where their package is. You can also offer a secondary offer directly in the message for an add-on to the purchased product or a discount on the next purchase.
Optimize for mobile devices – in this day and age, when people philippines email list open emails not only on their computers, but also on their mobile phones or tablets, it is desirable that your transactional email is optimized for these devices as well.
Have a working reply address – no one likes no-reply emails , let’s face it. People don’t want to open messages from unknown senders. Plus, they should be able to reply to your message. Make sure the email address you send transactional emails from is working.
the goal of a transactional email is not just to provide information to the customer, but also to get something out of this communication. So write email content that will be interesting, not boring, and on the contrary, will encourage further action.
Step into it and make improvements
We hope this article has inspired you to audit your existing email marketing and make any necessary changes. Pay attention to transactional emails and even assign a specific employee to focus exclusively on this area of your marketing.
Offer added value – for example, you can offer the reader to open the details of the order or reservation. The customer will also appreciate clicking through to the carrier's website to find out where their package is. You can also offer a secondary offer directly in the message for an add-on to the purchased product or a discount on the next purchase.
Optimize for mobile devices – in this day and age, when people philippines email list open emails not only on their computers, but also on their mobile phones or tablets, it is desirable that your transactional email is optimized for these devices as well.
Have a working reply address – no one likes no-reply emails , let’s face it. People don’t want to open messages from unknown senders. Plus, they should be able to reply to your message. Make sure the email address you send transactional emails from is working.
the goal of a transactional email is not just to provide information to the customer, but also to get something out of this communication. So write email content that will be interesting, not boring, and on the contrary, will encourage further action.
Step into it and make improvements
We hope this article has inspired you to audit your existing email marketing and make any necessary changes. Pay attention to transactional emails and even assign a specific employee to focus exclusively on this area of your marketing.