An example of how you can proceed
Posted: Sat Apr 19, 2025 5:19 am
Welcome (1st email) – welcome a new customer or a person who has provided you with their email address in exchange for something.
Company introduction (2nd email) – introduce your company, team, share the background of your operations. You can also highlight your best products or services.
Vision for the future (3rd email) – make it clear to the reader what they can expect from you, what you can offer in the future.
Obtaining important information (4th email) – here you can attach a form in the form of a CTA , which if filled out, will give the person some benefit, such as a discount on your product, an online course or free shipping. In return, you will receive a list of what your potential customer needs and adapt your future offer accordingly.
Request for Review (5th email) – Send this email if your target customer has become a real customer. Ask them to review your service or product they purchased from you.
Want feedback. How to do it?
Do you want the recipient to become interested in you and give you vietnam email list feedback (preferably by making a purchase)? Tailor all messages, including the welcome one, to your target group. To be able to write in your customer's tone of voice, first describe their persona . How old is they?
Where do they probably work? What are their interests? What do they buy most often? What products or services do they look for on the market? What do they like to learn about and what do they always like to read? Get away from that and take that into account in the welcome email for which you expect feedback.
What corporate email subscribers like:
Personal tone – this is exactly what you need to know about the persona. While an online store offering clothes for teenagers can focus on youthful communication and add a colloquial expression here and there, a bank will have to adopt a completely different tone towards its valued client. The statistics speak for themselves. Emails without a personalized address tend to have a click rate of around 4%, while personalized ones are up to 50% better. In your automation tool, set the address by name – you will appear friendlier and create the feeling that the customer or client is unique to you.
Company introduction (2nd email) – introduce your company, team, share the background of your operations. You can also highlight your best products or services.
Vision for the future (3rd email) – make it clear to the reader what they can expect from you, what you can offer in the future.
Obtaining important information (4th email) – here you can attach a form in the form of a CTA , which if filled out, will give the person some benefit, such as a discount on your product, an online course or free shipping. In return, you will receive a list of what your potential customer needs and adapt your future offer accordingly.
Request for Review (5th email) – Send this email if your target customer has become a real customer. Ask them to review your service or product they purchased from you.
Want feedback. How to do it?
Do you want the recipient to become interested in you and give you vietnam email list feedback (preferably by making a purchase)? Tailor all messages, including the welcome one, to your target group. To be able to write in your customer's tone of voice, first describe their persona . How old is they?
Where do they probably work? What are their interests? What do they buy most often? What products or services do they look for on the market? What do they like to learn about and what do they always like to read? Get away from that and take that into account in the welcome email for which you expect feedback.
What corporate email subscribers like:
Personal tone – this is exactly what you need to know about the persona. While an online store offering clothes for teenagers can focus on youthful communication and add a colloquial expression here and there, a bank will have to adopt a completely different tone towards its valued client. The statistics speak for themselves. Emails without a personalized address tend to have a click rate of around 4%, while personalized ones are up to 50% better. In your automation tool, set the address by name – you will appear friendlier and create the feeling that the customer or client is unique to you.