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Size of Pet Markets in Southeast Asian Countries

Posted: Thu Feb 13, 2025 6:45 am
by aminaas1576
Southeast Asia
The Southeast Asian pet market is growing rapidly and is expected to reach US$25 billion by 2030. The main force behind pet consumption in Southeast Asia is the young group aged 26 to 35, with pet ownership rates around 50%.

The survey shows that 41% of Southeast Asians keep pets for stress relief, while 36% keep them for companionship and security. As people's emotional needs for pets gradually increase, these trends indicate that pets are playing an increasingly important role in people's lives and are pushing pet products and services in a more humane direction.


Indonesia: The pet market size in Indonesia is approximately US$2.2984 billion in 2023 and is expected to exceed US$5.8832 billion by 2033, growing at a CAGR of about 9.5%.

Malaysia: The estimated pet market size is expected to grow to US$450 million by 2024, growing at a CAGR of around 5.8%.

Philippines: The Philippine pet industry is guatemala number data estimated to be worth US$108 million in 2023, growing at a peak CAGR of 19.6%.

Singapore: The Singapore pet market size in 2023 is approximately US$259 million, growing at a CAGR of 4.6%.

Thailand: The pet market size in 2023 is approximately 49.7 billion baht and is expected to grow to 66.748 billion baht by 2026, with an expected CAGR of 8.4%.

Vietnam: The pet market in Vietnam is growing at a CAGR of 11% between 2021 and 2026, and is expected to reach US$500 million by 2026.

Online shopping has become the primary way for a growing number of pet owners in Southeast Asia to buy pet products. Convenient and fast shopping experiences, a rich and varied selection of products, and transparent and intuitive user reviews have made online shopping very popular.

After the impact of the epidemic, the safety and convenience of online shopping have become more prominent. Data shows that e-commerce platforms account for 36% of pet product purchasing channels in Singapore, and 18% of people prefer to buy products through DTC websites for pet products.