This analysis will allow you to choose the product that is most suitable for entering the marketplaces
Posted: Wed Jan 29, 2025 5:40 am
In MPSTATS, you can track general trends by niche. You can see the dynamics since 2020, you can track growth in the category, seasonal and geopolitical influences Statistics for our category "Tables and chairs". We see sales peaks, as well as seasonal declines, which must be taken into account when forecasting sales We see that, on average, demand for goods on Saturdays is minimal throughout the year. It can be assumed that advertising campaigns on this day will be ineffective
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I recommend starting with a minimum number of taiwan consumer email list positions that will definitely bring positive results. After that, scale up — enter additional sites and expand the range, if there is such an opportunity and need. In our case, this algorithm will look like this:
We assessed the capacity of the niche and identified a product in high demand - a set of kitchen chairs.
We bring them out and set up the process so that the following are in order: marginality, supplies, customer feedback, etc.
We launched the promotion and ensured uninterrupted sales, and loaded the production of this item.
We set a goal to increase sales and repeat the entire cycle, identifying the products that are most interesting to us.
This will allow you to launch with minimal risks and potentially high profits. This way, you will test the platform, debug the entire cycle: from calculating unit economics to working out feedback from buyers on the marketplace.
Top Mistakes When Entering Marketplaces
In conclusion, let's look at several common mistakes and misconceptions related to entering and developing a business on marketplaces:
It is worth going out with other people's brands. Those who go out with their own brand have a much greater chance of success.
Focus on one category. The situation on the platforms is changing, there is no point in keeping your eggs in one basket - try to expand: master new categories with high demand and reach the top.
Sales on one marketplace. Statistics show that most sellers are represented on 2 or more platforms.
1232_8.jpg
1232_9.jpg
I recommend starting with a minimum number of taiwan consumer email list positions that will definitely bring positive results. After that, scale up — enter additional sites and expand the range, if there is such an opportunity and need. In our case, this algorithm will look like this:
We assessed the capacity of the niche and identified a product in high demand - a set of kitchen chairs.
We bring them out and set up the process so that the following are in order: marginality, supplies, customer feedback, etc.
We launched the promotion and ensured uninterrupted sales, and loaded the production of this item.
We set a goal to increase sales and repeat the entire cycle, identifying the products that are most interesting to us.
This will allow you to launch with minimal risks and potentially high profits. This way, you will test the platform, debug the entire cycle: from calculating unit economics to working out feedback from buyers on the marketplace.
Top Mistakes When Entering Marketplaces
In conclusion, let's look at several common mistakes and misconceptions related to entering and developing a business on marketplaces:
It is worth going out with other people's brands. Those who go out with their own brand have a much greater chance of success.
Focus on one category. The situation on the platforms is changing, there is no point in keeping your eggs in one basket - try to expand: master new categories with high demand and reach the top.
Sales on one marketplace. Statistics show that most sellers are represented on 2 or more platforms.