Creating Content That Resonates – Five Lessons From Chinese Vloggers
Posted: Sun Dec 22, 2024 8:22 am
Grandpa Amu: The Modern Lu Ban
Recently, a 63-year-old Chinese grandpa has become a YouTube sensation.
Chinese fans have dubbed Grandpa Amu, whose original name is Wang Dewen, “The modern-day Lu Ban”—the legendary woodworker who invented the saw and other tools in ancient China, and who is today regarded as the god of carpentry.
Grandpa Amu makes toys, furniture and structures out of wood malaysia number without using nails, glue or even screws! He uses an ancient technique to create joints that interlock and give the piece strength, a method known as mortise-and-tenon joinery.
The videos were first shared on the Chinese content platform Xigua Video and have been watched by 2.25 million people. The master carpenter later joined Youtube and has so far attracted more than 1.17 million subscribers.
“I admire how much passion, patience and creativity you have with wood,” one Youtube user commented, “It fascinates me to think of the thought and time that goes into it all, such love and talent you have for it and it makes me smile every time you give it all to your family.”
As a result, Grandpa Amu is bringing in nearly $40–80K a month in revenue from his YouTube traffic alone.
Grandpa Amu's Followers and Revenue
Li Ziqi: Without Words, She Heals All.
There was a saying on the Chinese Internet, “On her own, Li Ziqi has done a better job promoting China than the entire Publicity Department (of the Chinese government)!“
Recently, a 63-year-old Chinese grandpa has become a YouTube sensation.
Chinese fans have dubbed Grandpa Amu, whose original name is Wang Dewen, “The modern-day Lu Ban”—the legendary woodworker who invented the saw and other tools in ancient China, and who is today regarded as the god of carpentry.
Grandpa Amu makes toys, furniture and structures out of wood malaysia number without using nails, glue or even screws! He uses an ancient technique to create joints that interlock and give the piece strength, a method known as mortise-and-tenon joinery.
The videos were first shared on the Chinese content platform Xigua Video and have been watched by 2.25 million people. The master carpenter later joined Youtube and has so far attracted more than 1.17 million subscribers.
“I admire how much passion, patience and creativity you have with wood,” one Youtube user commented, “It fascinates me to think of the thought and time that goes into it all, such love and talent you have for it and it makes me smile every time you give it all to your family.”
As a result, Grandpa Amu is bringing in nearly $40–80K a month in revenue from his YouTube traffic alone.
Grandpa Amu's Followers and Revenue
Li Ziqi: Without Words, She Heals All.
There was a saying on the Chinese Internet, “On her own, Li Ziqi has done a better job promoting China than the entire Publicity Department (of the Chinese government)!“