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Please feel free to contact us.Quantitative and qualitative analysis are important analytical techniques that can be considered essential skills for business people. Why is it necessary to use quantitative and qualitative analysis in business? Here we will explain the overview of quantitative analysis and qualitative analysis, their purposes in business, and key points to consider when conducting analysis. \Click here to see Nile's site improvement proposals!/ table of contents What is quantitative and qualitative analysis used in business? Purpose of quantitative and qualitative analysis in business Key points to consider when conducting quantitative and qualitative analysis in business Utilizing quantitative and qualitative analysis in business What is quantitative and qualitative analysis used in business? What are quantitative and qualitative analysis methods used in business? We will introduce the overview and advantages and disadvantages of each.


Quantitative Analysis Qualitative Analysis Business sweden telegram phone number list What is quantitative analysis? Quantitative analysis is a method of analysis and evaluation based on numerical data such as access analysis and performance data. Google Analytics access analysis and multiple choice survey results are typical quantitative analysis data, and the current situation and issues are analyzed based on the numbers collected from these. Quantitative analysis is based on facts, such as numerical data, so it is useful for understanding the situation objectively and has the advantage of making it easier to share current issues among stakeholders.


In addition, using the results of quantitative analysis in a presentation has the advantage of making it more persuasive and making it easier to constructively promote improvements. On the other hand, a sufficient amount of data is required to perform an unbiased analysis, so it is not suitable for short-term analysis. In addition, it is necessary to make a hypothesis in order to read the background of the numbers, and in order to verify the truth of that hypothesis, it is necessary to dig deeper by combining it with qualitative analysis.