See the impacts of Google's update on health and finance sites
Posted: Tue Jan 21, 2025 4:25 am
Do you know what the impacts of Google 's update are for health and finance websites (also known as YMYL websites)? Several companies have seen sudden changes in the number of visits obtained from organic search: some have increased, others have lost users and, consequently, customers.
To help you minimize the effects of changes in Google's algorithms, in this article you will learn what YMYL pages are, what the main changes were in the update, what Google considers to be interesting pages to be in the top positions, and what to do if you have been negatively impacted by the update. Stay tuned!
What are YMYL sites?
Google itself calls "Your Money or Your Life" pages YMYL, physical therapist email list which are those that impact the financial stability, future happiness and/or security of users.
Below is what pages considered YMYL deal with.
Financial transactions or purchases
Sites that allow users to make purchases, payments or transfers (which happens with banks and e-commerce sites ).
Financial information
Pages that provide information on taxes, retirement plans, consortiums, investments, financing, insurance and other services related to finance.
Medical information
Sites that provide information on medicines, health, nutrition, treatments and related topics.
Legal information
Pages containing legal information and advice related to child and adolescent custody, divorce, retirement, etc.
Public pages or pages that contribute to citizenship
Includes all pages that are linked to government agencies, disasters, social programs and events.
Google's idea for these pages is that they use common sense. This means that these sites must take even greater care in producing content, since they directly impact people's daily lives and address topics that are fundamental to the public.
It's not just medical pages that are affected by Google's update, but also those related to nutrition, health, well-being, etc. If you have an online store, sell financial services or work in the legal sector, you should also be careful.
To help you minimize the effects of changes in Google's algorithms, in this article you will learn what YMYL pages are, what the main changes were in the update, what Google considers to be interesting pages to be in the top positions, and what to do if you have been negatively impacted by the update. Stay tuned!
What are YMYL sites?
Google itself calls "Your Money or Your Life" pages YMYL, physical therapist email list which are those that impact the financial stability, future happiness and/or security of users.
Below is what pages considered YMYL deal with.
Financial transactions or purchases
Sites that allow users to make purchases, payments or transfers (which happens with banks and e-commerce sites ).
Financial information
Pages that provide information on taxes, retirement plans, consortiums, investments, financing, insurance and other services related to finance.
Medical information
Sites that provide information on medicines, health, nutrition, treatments and related topics.
Legal information
Pages containing legal information and advice related to child and adolescent custody, divorce, retirement, etc.
Public pages or pages that contribute to citizenship
Includes all pages that are linked to government agencies, disasters, social programs and events.
Google's idea for these pages is that they use common sense. This means that these sites must take even greater care in producing content, since they directly impact people's daily lives and address topics that are fundamental to the public.
It's not just medical pages that are affected by Google's update, but also those related to nutrition, health, well-being, etc. If you have an online store, sell financial services or work in the legal sector, you should also be careful.