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Create high-quality and in-depth content To compete with your competitors’ content, you need to work at a higher level. However, more does not mean better. After all, creating a large amount of content will waste resources and will not bring the desired results. It is better to have 100 great articles than 1,000 mediocre ones. Here are some factors that affect content quality: Length: The optimal size is just under 2,000 words. Media: using images, infographics, and video content helps to better explain the topic.


Structuring: Using H2 and H3 headings, bullets, and lists makes content simpler and more digestible. Detail: It's not about longer articles than your competitors. It's about deep analysis of narrow topics and providing indonesia whatsapp number data unique information. Understanding intent will help you create better content that has a higher chance of conversion. the results of good content accumulate over time. Creating evergreen content is a great way to maximize impact, as traffic and engagement will continue to grow.


This content typically needs to be updated regularly and its publication dates updated to balance relevance. However, properly created evergreen content will continue to deliver benefits. What content becomes evergreen, what content is constantly relevant and never gets old? Top-of-funnel content is suitable for creating evergreen content. However, some bottom-of-funnel content, such as customer instructions, can also continue to rank well and drive traffic in the future. Optimize technical SEO Technical SEO cannot be ignored.