Even if you can identify companies for outreach

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For that reason, employing outbound lead generation efforts is a no-brainer for B2B companies. So why aren’t more doing it? The reality is, there are a few roadblocks to making outbound lead generation worthwhile for marketers and salespeople. If you’re targeting companies who didn’t fill out a form, how do you know who they are? Who do you target? Even russian email address list if you can identify companies for outreach, how do you qualify them before spending time and money on outbound efforts? How do you gain enough understanding of their unique needs to tailor a winning pitch? If you’re using both inbound and outbound lead generation together (which you should be), how do you ensure your efforts aren’t redundant? Challenges like these are what stand between B2B marketers and sales reps and effective outbound lead generation.


In a nutshell, how do you identify and sell to companies you can’t see? Visitor identification software is the missing piece that can solve for that problem. Visitor Identification is the Missing Piece for B2B Outbound Lead Generation All of the big challenges that come with outbound lead generation center around a lack of information—information on who these potential leads are and what they’re likely interested in (with regard to your company).




Leadfeeder is built around bringing information like that to light, for any company that visits your website—not just the 1% who fill out a form. With visitor identification data from Leadfeeder, you can: Identify potential leads on the account level Pre-qualify leads before you spend time on outreach Access the context you need to craft a tailored, winning pitch Integrate with popular CRMs to ensure your efforts align with your wider strategy and aren’t redundant Identify Potential Leads on the Account Level Outbound lead generation can feel like an empty slate.