What should you take into account to avoid annoying recipients?

[tmonower111]

Let's look at some general principles to ensure your strategy doesn't backfire.

Be moderate in the frequency of sending. Sending one newsletter per day is too intrusive for the recipient. You risk earning the status of “spam newsletter” and getting blacklisted.
Determine the optimal frequency of sending and think through the sequence of message subjects.
Consider time zones. Advertising SMS at the wrong time, especially at night, can be annoying.
Synchronize sending with a convenient time for the audience.
Determining the time zone does not require manual denmark b2b leads verification. The P1SMS service automatically determines the geolocation of clients, and you set up advertising only for a certain territory.
Strive for relevance. Send offers that match your customers' needs.
Carefully segment your database, study preferences, and set up targeting to make your mailings relevant.
Offer an unsubscribe option . Just like email marketing, customers can easily unsubscribe from SMS marketing.
Give the choice to your customers and trust them.
Secrets of effective SMS mailing
Implement an urgency timer.
The more limited the promotion period, the more attention is paid to the offer.
Adapt your offers to your audience's needs.
Customers respond positively to offers that are relevant and interesting at the moment.
Call to action.
Short text is necessary not only to convey information, but also to stimulate specific target actions: leave a request, call, make a purchase, visit a website.
Test and experiment.
Even the best-selling SMS format needs to be modified regularly. This applies to the frequency of sending, the offers used, the triggers, and the wording.
Examples of successful text for SMS
Depending on the task at hand, determine the optimal message style:

The importance of time:
Automatic notifications inform you about specific events: change in order status, confirmation of an appointment, reminder about the need to extend the current tariff.