In this blog post, find out if this is the right strategy for your business

[sumonasumonakha.t]

Rock Content Writer Rock Content Writer Content writer Aug 13, 21 | 7 min read ✓ Human crafted content Updated: April 26, 2022 What is Brand Extension? Examples (Good and Bad) to Drive Your Strategy Need content for your business? Find top writers on WriterAccess! Try for free Your branding is the foundation on which your company is built.


A strong brand identity and clear, consistent messaging is what allows you to stand out from the vietnam telegram number list competition and be recognized for your products and services or even your brand colors and logo on their own. With so much at stake with your branding, it can sometimes be confusing to know how to grow into other markets or develop new products that don’t fit as nicely into your curated niche.


However, in order to expand, it’s sometimes necessary to try something new and take your company in a different direction than what might be expected. Brand extension is the term used when companies make this jump, but as a business tactic with a high amount of risk involved, it’s not always successful. Take a look through this article to discover different types of brand extension strategies, brand extension examples that were well-received and examples that flopped, and tips to see if a brand extension is the right move for your business.