The concentration strategy is often called a niche strategy, because the goal is to find a part of the market – the so-called niche – that is not yet developed or where potential competition is weak. It must also have growth potential and be a size appropriate for our company. This type of strategy involves a low level of risk and works well for small and medium-sized companies.
According to J. Kay, companies that achieve philippine cp number competitive success are characterized by three key elements:
Architecture: is the ability to establish and maintain contacts within and outside the company. Architecture can be divided into two parts: internal and external. Internal refers to the way employees communicate and collaborate, while external refers to maintaining relationships with customers, suppliers, and other companies. Thanks to architecture, a company gains organizational awareness, which allows it to flexibly adapt to internal and external changes.
Innovation plays a key role in achieving long-term competitive advantage. Successful innovation contributes to the rapid growth of an organization, and a company can use various strategies to support it. There are three types of innovation: organizational, product, and process. Organizational innovations refer to the implementation of new strategies in a company, product innovations are improvements to already manufactured products and the expansion of the product range, while process innovations refer to the introduction of new manufacturing methods.
Reputation is a very important element for a company. It serves to convey information to customers about the company, its products and services through advertising or the company's brands. A good reputation provides long-lasting positive feedback about a company and its offerings, influences a positive corporate image and guarantees a number of benefits.
Achieve competitive success are characterized by three key elements
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